Management’s goal of 30% profit margins for gaming has led to job losses, canceled projects
So you’re telling me M$ will kill the xbox division for good?
An Xbox spokesperson said in a statement that they take a long-term view of their business and that success “doesn’t look the same across every project or priority.” - “We look at the business as a whole, balancing creativity, innovation, and sustainability across a diverse portfolio of offerings,” the spokesperson said.
HAAAAAAAAAHAHAHAHAHAHAHAHAH AHHAHAHAHAHAHA
Oh my fucking god, these corporate stoogesTo account for the lost sales, Xbox offers its developers a credit, which it calls “member-weighted value” and is calculated based on several factors, such as the number of hours that Game Pass players collectively spend on a particular title. The opaque formula seems to favor games in which players can spend the most amount of hours, such as online multiplayer titles, according to people familiar with the calculations.
Interesting, that explains why some studios are getting fucked out of that deal
In July, Hood said on a call with investors that operating income in the Xbox division rose 34% for the quarter that ended in June due to “continued prioritization of higher margin opportunities.” The company is due to report earnings again on Oct. 29.
I’m sure M$ can keep cancelling projects and firing people ad infinitum to ensure a continual rise of operating income /s
The only thing that saves the Xbox brand at this point might be firing the entire executive staff.
Strange that two years ago, there was worry that Xbox would take over everything after the Activision-Blizzard merger. Sony once again manages to take advantage of its competitor’s mistakes by mostly sitting and watching.
It’s a very American thing, that kind of unprompted self-destruction.
firing the entire executive staff.
Guaranteed they’re a huge expense, and they have no interest in making cool games or experiences. It’s all just angles to dominate or manipulate the customer. Like, just give us computers that play games. Focus on running fast and effective and having cool titles. But nooooo, they want gimmicks and angles and cost-cutting and microtransactions etc etc
Strange that two years ago, there was worry that Xbox would take over everything after the Activision-Blizzard merger.
That was never a real concern for anyone who had been paying attention to the video game world for even the last 10 years.
Please drink a verification can.
Take it from the CEO bonus.
The title reads like “gimme more money”, which isn’t very far from the truth
Gotta fund that “AI” grift by any means necessary.
Imagine Microsoft’s top management was competent and leveraged their PC operating system monopoly with their dominant gaming position (ABK + Minecraft alone are massive, not even counting Bethesda and the older 1st studios).
with their dominant gaming position
If only Microsoft ever had that position. They’ve been distant third since the Switch 1 came out, distant second from day 1 of the PS4.
If only Microsoft ever had that position. They’ve been distant third since the Switch 1 came out, distant second from day 1 of the PS4.
Wrong. You confuse the Xbox console with Microsoft’s overall position as game publisher which includes all of Activision-Blizzard-King, Bethesda, Minecraft, Halo, Forza,… across multiple platforms.
You’re confusing the word “dominant”. They’ve never been even remotely close to being dominant in gaming.
You’re confusing the word “dominant”. They’ve never been even remotely close to being dominant in gaming.
Look up the revenue numbers. Nobody else comes close. Minecraft alone with its different editions is massive.
They want that short-term squeeze.
